The evolution of the Discover Tug Hill logo has a special place in my heart. I've had the privilege of working with this group as they have gone from a one-woman show to a thriving community resource. It's not often that you get to grow as a designer with one of your clients, but I can't think of anyone better to grow with.
The evolution of the Discover Tug Hill brand.
It's always important for a logo to work as a one-color element. This ad was actually featured in a real magazine - not just a pretend mockup. It was my proudest moment as a designer to date. Convincing a client that an ad doesn't need to be filled with copy is a conversation I never like having, so when DTH gave the thumbs up for this, it was like falling in love <3